I help coaches, consultants and experts turn their knowledge into published books that grow their business or personal brand


Hi, I’m Jennifer Lancaster, a how-to author and editor. Through a varied mix of skills and an eye for the commercial, I help people to write a polished book that is consumer-friendly. 

Retired clients have also found my coaching or editing feedback useful. Check out my portfolio of happy clients or what they said.

I want your book to become a vital part of your online eco-system, and for you to be empowered through writing.  

Jennifer Lancaster Book Coach

Specialisation in Nonfiction

Mentoring authors of non-fiction who are seeking high-level editing support for publishing their books.

Knowledge of Marketing

To your aims, we create a book marketing and media plan, with content ideas and a hot-selling point blurb to support your book launch. This includes consultation.

Self-Publishing Training

Learning to self-publish books is the best way to become an independent writer for life. That’s why I put together Book Creation Self-Publish, with its video tutorials, self-publishing advice and book creation resources for the indie author.

Marketing? Production? Legal? KDP & IngramSpark?  Benefit from my 15+ years of publishing knowledge - take the course. 

Book Coaching and Author Training Services:

To get started, you might participate in writing coaching sessions. We schedule these ahead -- leaving space for review and feedback.

  • Coaching on writing a book, audience research and pre-launch activities

Book Funnel Flow

Simple support and training to start you off with a landing page, author media kit, book marketing templates and newsletter. This support is for the direct sales method, for business authors. 

I would love to show you how it will work, with my very own book funnel - More Clients, Pre-Sold, $15 Offer.

Copy editing flow chart

Book Editing

  • Book blurb editing and book reversions 
  • Copy Editing – non-fiction book specialist
  • Website Editing


My Books

My Personal Brand book

My Personal Brand Book

Get the new guide to building a personal brand, authentically

Need editing or book strategy help? See Jennifer for a Strategy Session.
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